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How to come up with a product name that hits the mark
What you want is for people to remember your product. A good product name can help with that. The name is often the first impression people get of your product and can immediately clarify what the product is or what you can buy. In addition, a product name says a lot about your brand: it is an important part of how people experience and remember your brand. Below are the most important points to consider when coming up with a product name.
Stella Hanse
Dec 16, 20252 min read


More than a good idea
How exciting! You've come up with a great idea to sell. But unfortunately, there's more to it than just having a good idea. You can easily put your product on Etsy or another website, but it doesn't stop there. Because then you need customers, branding, and you have to decide how much to charge for your product.
Stella Hanse
Jul 22, 20251 min read
Everything you need to know about your next product launch
A product launch is the process of introducing a new product or service to the market. It is a crucial phase in the product life cycle that must be carefully planned and executed. You can launch per product, but you can also launch multiple products at the same time.
Stella Hanse
May 13, 20252 min read


Is social media obliged as a small business
As a small entrepreneur you want to do what you like, but there is more to having a business than just creating. Think of administration,...
Stella Hanse
May 7, 20252 min read


Don't let go of your dream.
Het begint met een goed idee. Langzaam groeit het uit tot iets groters. Meer klanten, meer producten, meer landen – maar vergeet nooit waarom en waarmee je ooit bent begonnen.
Dat eerste idee, die eerste vonk van inspiratie, is als een kompas dat je richting geeft. Het helpt je controle te houden wanneer je voor moeilijke beslissingen staat. Zelfs als je bedrijf groeit en verandert, blijft die oorspronkelijke passie of visie je houvast.
Stella Hanse
Apr 29, 20252 min read


How to differentiate yourself from large companies
As a small business, you have a unique opportunity to differentiate yourself from large companies through personal attention and care. By...
Stella Hanse
Apr 22, 20252 min read
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